Fire Empire privacy policy

Fire Empire LLC, Atlanta, Georgia. Last updated October 15, 2026.

Fire Empire LLC ("Fire Empire", "we") runs the Fire Empire apparel brand, the store at fireempireshop.com, our Etsy shop FireEmpireShop, and our Pinterest account @fireempireshop. This policy explains what information we handle and how.

What we collect

• Orders. When you buy on our own store, checkout is handled by Stripe. Stripe collects your card or wallet details directly; they never reach us. We receive your name, email, shipping address and what you ordered. If you buy on a marketplace (Etsy, Amazon, TikTok Shop), that marketplace shares the same order details with us under its own policy.
• Email sign-ups. If you join our list (the sign-up box or pop-up), we keep your email address to send your welcome code and occasional new-drop emails. If you start a checkout and enter your email but do not finish, we may send one reminder with a link back to your saved order.
• Messages. If you contact us, we keep the message and your contact details to reply.
• Analytics and advertising. Our site uses Google Analytics 4 (and Google Ads conversion tags) and the Meta Pixel to measure visits, product views, checkouts and purchases, and to measure and improve our ads on Facebook and Instagram. These tools use cookies and similar technology and may receive your device, browser and page-visit information. We also use Vercel Web Analytics, which is cookie-free and aggregated.

How we use it

To make and deliver your order, answer your questions, send the emails you asked for, prevent fraud, and understand which products and ads work. We do not sell or rent personal information.

Who we share it with

• Stripe processes payments (stripe.com/privacy).
• Printful, our production partner, receives your name, shipping address and order details to print and ship your item.
• Shipping carriers receive your name and address to deliver it.
• Resend delivers our order, welcome and reminder emails from hello@fireempireshop.com.
• Google (Analytics, Ads) and Meta (Pixel) receive site-usage and conversion data as described above.
• Vercel hosts the website.
• Marketplaces such as Etsy and Amazon process their sales under their own privacy policies.

Cookies and opting out

You can block or delete cookies in your browser settings, opt out of Google Analytics with Google's browser add-on (tools.google.com/dlpage/gaoptout), and control Meta ad personalisation in your Facebook or Instagram ad preferences. Every marketing email lets you unsubscribe: reply "unsubscribe" and we remove you.

Pinterest

Our Pinterest app publishes pins of our own products to our own boards. It does not read, collect, or store any information about Pinterest users. It accesses only the Fire Empire account's boards and pins.

Affiliate links and advertising

Some links on this site are affiliate links (for example Amazon Associates): if you buy through one, the seller may pay us a commission at no extra cost to you. Affiliate links are marked where they appear and never change what we recommend. Partners may set their own cookies under their own privacy policies. If we show Google AdSense ads, Google and its partners use cookies to serve ads based on your visits to this and other sites; you can turn off personalised ads at adssettings.google.com.

Retention

Order records are kept as long as required for tax and accounting purposes. Messages are kept until the question is resolved.

Your choices

You can ask us what information we hold about you, ask us to correct it, or ask us to delete it where the law allows. Email us and we will respond within 30 days.

Contact

Fire Empire LLC, Atlanta, Georgia, USA. Email: nawafabudawaood@gmail.com.